ICON — The Intelligence Company

Published by BeThereSMG LLC.

Two Intelligence Divisions

1. Shaping Window Intelligence Index (SWII)

An independently governed, open-methodology reference index measuring federal public-capital formation across procurement, grants, policy, and research. Five vertical editions published on fixed cadence:

FPII — Federal Procurement Intelligence Index
FGII — Federal Grants Intelligence Index
FLII — Federal Legislative & Policy Intelligence Index
FRII — Federal Research Intelligence Index
SWI — Shaping Window Index (cross-vertical composite)

The index is free to read and free to cite. Methodology is open and published. The index self-grades via the Window Conversion Scorecard. Data sources: FPDS-NG, USASpending.gov, SAM.gov, Grants.gov, Congress.gov, NIH RePORTER, NSF Awards, and 30+ additional federal data APIs.

Publication surface: theshapingwindow.com

Portfolio literacy education: learn.theicon.ai/portfolio-literacy

2. Capture Terminals

Software products that provide federal market terrain visibility. The Terminal shows the terrain — the customer makes positioning decisions independently. ICON does not provide advisory or consulting services.

GovCon Capture — Federal procurement BD intelligence
Civic Capture — Grants and civic engagement terrain
Commercial Research — R&D and sponsored research funding intelligence
Lobbying Capture — Legislative terrain intelligence
Lender Terminal — Government-adjacent portfolio intelligence

Intelligence tools: X-Ray — Capture Copilot (free browser extension).

3. ICON Business OS

AI coordination system for business operations — coordinates tools into unified intelligence workflows at machine speed.

Governance & Structural Separation

The Shaping Window Intelligence Index operates under independent editorial governance. The index publishes on fixed cadence with no pre-notification to measured parties. The publisher sees the number when the pipeline closes, not before. The commercial arm (Capture Terminals) profits from the gravity the index creates but never touches, influences, or receives early access to findings. This is the Bloomberg BISL/BGOV architecture: neutral benchmark governance on one surface, actionable commercial product on another, structurally separated.

What ICON Is Not

ICON is not a positioning service, capture consultancy, or advisory firm. The company operates a federal market reference layer (the index) and software terminals (the product). Referring to ICON as a "positioning service" contradicts the regulatory and operational framing the company maintains for FAR 52.203-5 compliance.